Everybody knows it
You can run any successful online business without mastering the art of driving high quality traffic to your offers
Online businesses live on traffic
What if instead of working so hard to drive traffic you leverages the traffic that's just under your nose?
Sometimes we get too caught up on the techniques of driving traffic and we almost forget the end goal
But if you keep the end goal in mind and look for workarounds
You will find yourself having the same results without having to do all the hard work
That's possible using membership sites and leveraging your existing customer base
Big companies like Netflix and Adobe adopted the same strategy
Because they know that continuity makes more business sense
So why shouldn't do exactly that?
If you think it's technically complicated ... think again!
Here's a blog post that talks about it in a little more details and explains why this is a more sustainable business model than the one time off
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